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Think Tank: Digitally Native Brands Define Tomorrow

4 days ago   |   By

We see a lot of trends in retail, but if there is one we see almost regularly, it's change. Evolution is a constant in this industry, and for good reason. What consumers want today is not what they wanted yesterday, and it's not what they'll demand tomorrow.
Between the narratives of closures and bankruptcies, there's a set of brands revitalizing in-store shopping and redefining retail: digitally native vertical brands. In fact, they're growing three times faster than the average e-commerce retailer and are expected to open 850 storefronts in the next five years. It's all because of their...
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