Women

AUDIO: Why should retailers be more proactive in selling to women?

One year ago   |   By

PODCAST - In this monthly Fashion Friday podcast series by Euromonitor
International, we will have a closer look at Unlocking the Spending Power of Women in Electronics with Karissa Chua, research analyst at Euromonitor
International.
With increased access to higher education and more women entering the labour force, women are more empowered than before. The higher spending power of women is fueling the rise of the She-conomy.
Why should manufacturers and retailers be more proactive in selling to women?
Unlocking the Spending Power of Electronics for Women
Women account for 50 percent of...
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